Startup Funding

How to Build a Pitch Deck

The Goal of the Pitch Deck

What Your Pitch Deck Should Do

A pitch deck is a brief presentation that provides your audience with an overview of your business. Ideally, the deck should answer any questions an investor might have.

The basic goal of the pitch deck is to introduce your deal to an investor. Additionally, the pitch deck should also serve as a way to show exactly what is essential to an investor who may be considering an investment in your startup.

What a pitch deck is not is a means to explain the full history of your company. It is also not a means to explain how your product works.

Tips for Pitch Deck Success

After you’ve made your pitch, be sure to schedule a follow-up meeting with the investor.

Good pitch decks show:

An ideal pitch showcases the proposed outcome of the business is going to happen with or without the investor.
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